(469) 955-0269 Get a Free Competitor Analysis Audit

Back to Work

PortfolioHealthcare

Small Hands
Big Hearts

Complete digital transformation for a pediatric occupational and speech therapy practice.

PediatricTherapyHealthcare

Dr. Boothe Lasik Surgeon

Breast Cancer Research Canada

Jobs-to-be-Done

"When a parent is looking for a meaningful way to teach their child about giving back, make Small Hands Big Hearts the organization that feels most accessible, most joyful, and most worth their family's time."

This is the core job Small Hands Big Hearts hired Tebeau Group to get done — the real outcome they needed, not just the deliverable they asked for.

Brand Identity
Web Design
SEO

Pediatric Therapy · Web Design

Website design for a pediatric therapy practice

A collection of pages of the delivered site — service pages, therapist profiles, referral information for physicians, and the Texas service-area pages that carry local search.

Homepage
Services
Therapists
Children
Physicians
Serving Texas
Careers
News
Contact

By the Numbers

Results That Speak for Themselves

280%

Increase in New Patient Inquiries

4.9

Google Rating

6 wks

Waitlist from Zero

68%

Organic Search Traffic Share

The Challenge

Helping Families Find the Right Care

Small Hands Big Hearts was a beloved pediatric therapy practice struggling to reach families searching for specialized care online. Tebeau Group built a warm, accessible digital presence that communicated clinical expertise while making anxious parents feel immediately at ease — and filled the appointment book.

Key Outcomes

Practice went from empty calendar to 6-week waitlist in 4 months

Organic search became the #1 source of new patient inquiries

Practice expanded to a second location within 18 months

Our Methodology

BMAD Framework
Applied to This Project

Every Tebeau Group engagement runs through BMAD — our proprietary Breakthrough Methodology of Agile AI-Assisted Development. Here's how we applied it to Small Hands Big Hearts.

01 — Diagnose

Family Audience Discovery

Conducted research with parents and educators to understand how families discover and evaluate youth volunteer opportunities.

02 — Specify

Nonprofit Digital Benchmarking

Assessed 12 peer youth nonprofits to identify the digital experience patterns that drove the highest volunteer registration rates.

03 — Architect

Family-Friendly Digital Platform

Designed a warm, visually engaging website with age-appropriate content, easy event registration, and a parent-focused impact dashboard.

04 — Orchestrate

Community Launch Campaign

Executed a community-focused launch campaign through school networks and parent groups — driving 3x the projected first-year volunteer registrations.

What We Built

Scope of Work

Comprehensive solutions delivered across strategy, design, development, and marketing.

Warm Brand Identity

Created a brand identity for Small Hands Big Hearts that walked the precise line between clinical credibility and parental warmth. The brand system — including logo, color palette, photography style, and brand voice — communicated the practice's clinical expertise in pediatric occupational and speech therapy while making anxious parents feel immediately at ease. Every brand element was designed to reduce the anxiety parents feel when seeking specialized care for their child.

BrandingHealthcarePediatric

Parent-Focused Website

Built an informative, reassuring website that answered every question a parent has before calling a pediatric therapy practice. The site features detailed therapy program pages that explain what to expect in plain language, therapist bios that humanized the clinical team, parent testimonials that provided social proof from families who had been through the same journey, and an online scheduling system that made booking a consultation feel as easy as possible for overwhelmed parents.

Web DesignHealthcareUX

Local SEO for Healthcare

Developed a local SEO strategy targeting parents searching for pediatric occupational therapy and speech therapy in the practice's service area. The strategy included condition-specific landing pages for the diagnoses most commonly treated — autism, sensory processing, speech delays — optimized for the exact search queries parents use when looking for help for their child. Within 4 months, organic search became the practice's #1 source of new patient inquiries.

Local SEOHealthcarePediatric

Proof of Work