Utility
Connect

One-stop platform connecting homeowners with all home services in a single user-friendly interface.

SaaSUtilitiesPlatform

Firefighters Landscaping

5-Star HVAC

Jobs-to-be-Done

"When a person is moving to a new home and needs to set up utilities, make Utility Connect the service that removes all the friction — one call, everything handled, nothing forgotten."

This is the core job Utility Connect hired Tebeau Group to get done — the real outcome they needed, not just the deliverable they asked for.

By the Numbers

Results That Speak for Themselves

85K+

Homeowners Served

4.2%

Platform Conversion Rate

4.8

User Satisfaction Score

12 min

Average Time to Connect

The Challenge

Simplifying the Home Services Experience

Utility Connect was solving a real problem — homeowners managing multiple service providers through disconnected channels. Tebeau Group built the platform from concept to launch, creating a seamless experience that aggregated utility and home service connections into a single, intuitive interface.

Key Outcomes

85,000+ homeowners served in the first 18 months

Average time to complete all utility connections reduced to 12 minutes

Referral program became #1 acquisition channel within 6 months

Our Methodology

BMAD Framework
Applied to This Project

Every Tebeau Group engagement runs through BMAD — our proprietary Breakthrough Methodology of Agile AI-Assisted Development. Here's how we applied it to Utility Connect.

01 — Diagnose

Moving Moment Research

Mapped the emotional and logistical experience of moving to identify the exact moment of highest stress where Utility Connect could provide the most relief.

02 — Specify

Competitive Concierge Audit

Assessed competing utility concierge services to identify the trust signals and UX patterns that drove the highest completion rates.

03 — Architect

Frictionless Onboarding Flow

Designed a guided, conversational onboarding experience that collected all necessary information in under 3 minutes with zero jargon.

04 — Orchestrate

Real Estate Partner Campaign

Launched a B2B2C strategy targeting real estate agents and property managers — driving referral partnerships that generated 40% of new customer volume.

What We Built

Scope of Work

Comprehensive solutions delivered across strategy, design, development, and marketing.

SaaS Platform Development

Built a full-stack platform that aggregated utility and home service connections into a single, intuitive interface for homeowners. The platform features service provider integrations with major utility companies and home service providers, a homeowner dashboard that tracks all active connections and upcoming service dates, and automated connection workflows that handled the coordination between providers — eliminating the back-and-forth that made setting up a new home so frustrating.

SaaSPlatformIntegrations

Brand & UX Design

Created a clean, trustworthy brand identity and UX design that made a genuinely complex process feel simple and reassuring. Moving to a new home is stressful, and Utility Connect's brand needed to communicate competence and reliability at a moment when homeowners are already overwhelmed. The brand system and UX design worked together to reduce anxiety, build trust, and make the connection process feel like it was being handled by someone who knew exactly what they were doing.

BrandingUX DesignSimplicity

Growth Marketing

Developed a multi-channel growth strategy that combined organic SEO for moving-related search queries, strategic partnerships with real estate agents and property management companies who could refer Utility Connect at the moment of lease signing, and a referral program that incentivized homeowners to share the service with friends and family who were also moving. The referral program became the #1 acquisition channel within 6 months of launch.

GrowthSEOPartnerships

Proof of Work